Vitti Logistics Selects MacroPoint

 Mexico-based 3PL is using freight tracking software to instantly connect with carriers and track loads across North America


 CLEVELAND, OH – April 11, 2017 - MacroPoint, creator of patented freight tracking software designed to give shippers, brokers, 3PLs and carriers real-time visibility into load status, today announced that Vitti Logistics, a 3PL based in Mexico, is now using its solution to connect with carriers and track domestic loads in Mexico and the U.S. as well as inbound and outbound cross border shipments between, Mexico, the U.S. and Canada.

“We chose MacroPoint as our first and only load tracking solution provider to be able to meet the requirements of customers in Mexico, the U.S. and Canada,” said Antonio Luna, managing partner of Vitti Logistics. “It is very important for both of our business units to have access to load location every step of the way. As a non-asset based 3PL we work with multiple carriers under contract and in our asset-based operation we specialize in providing time critical delivery services. We were looking for a strategic partner to have load location and status updates in one place covering all units that are transporting our customers’ freight.

“From the beginning, MacroPoint was able to provide tracking for our Mexican and U.S. carriers with automatic alerts and an integration with our TMS,” Luna continued. “Those were key factors in our decision to enable MacroPoint and to be able to provide real time visibility to our customer base.”

Vitti Logistics, according to Luna, anticipates a return on investment in MacroPoint by enhancing customer satisfaction. “We also expect an increase in the numbers of loads that can be handled by each of our employees,” he added.

As a non-asset based 3PL, Vitti Logistics brokers domestic loads in Mexico and the U.S., as well as inbound and outbound cross border shipments between Mexico, the U.S. and Canada. On the asset-based side of its business the company handles time critical deliveries with a fleet of cargo vans in all of Mexico and along the U.S. side of the border.

“Being chosen by Vitti Logistics, the first 3PL based in Mexico to adopt our load tracking solution, is validation of MacroPoint’s ability to provide global freight visibility,” said Dan Cicerchi, COO of MacroPoint. “We look forward to meeting their needs across Mexico and all of North America.”


About MacroPoint

Headquartered in Cleveland, Ohio and founded in 2011, MacroPoint is the provider of a global freight visibility platform for shippers, brokers and 3PLs. MacroPoint’s patented, automated load monitoring and tracking software provides real-time load location visibility by using any cell phone, in-cab ELD/GPS device, or trailer and container tracking system. The cloud-based solution enables location monitoring and tracking, delivery monitoring and event notifications, and exception management and predictive analytics capabilities. Integrated with a growing number of TMS systems, MacroPoint automates the entire process by eliminating the need for drivers to check in with dispatchers, and for shippers and brokers to check in with carriers. To date, over 800,000 drivers and millions of connected trucks have tracked over 20 million loads as part of the MacroPoint Carrier Visibility Network. To learn more about MacroPoint, call 866-960-0328 or visit